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We found 6,382 results for "Marketing the Law Firm"...

Is Your Firm's Partner Comp Spread Too Narrow?
April 02, 2017
It is fast becoming an imperative for elite firms to widen the range of their partner compensation. Too narrow a range allows competitors with wider ranges to lure away the most commercially successful partners.
A Primer for the Entertainment Industry on the Use of Blockchain Technology
April 01, 2017
This article familiarizes lawyers with cryptocurrency and, particularly, the enabling blockchain technology, methodologies and systems.
Lessons Learned from a Quarter Century in Legal Marketing
April 01, 2017
Words of wisdom for lawyers in all phrases of their careers.
Proposed Partnership Regulations Create Estate and Charitable Tax Planning Opportunity
April 01, 2017
The New Year and the New Administration has areas of taxation estate planning and philanthropy on the front burner. No one is sure what will be happening with the minority discounts regulations in turmoil and proposed guidance of the modification of charities partnership interest and unrelated business taxable income (UBTI). By integrating a number of tried and tested tools, we may create a platform for substantial savings.
Emails Do Not End in Handshakes
March 02, 2017
The adage, “emails do not end in handshakes” has never been more true. Here's why.
The Science and Magic of Content Marketing
March 02, 2017
The ins and outs of content marketing.
Online Editorial Calendars Can Get You Published This Spring
March 02, 2017
Why online editorial calendars are crucial.
Using Gamification to Drive Business Development Performance
March 02, 2017
How to use gamification for business development.
Cybersecurity: Law Firms Are Coming Up Short
March 02, 2017
An ALM Survey Reports Disturbing Information
What You Need to Know to Get Started with Privacy Shield Certification
March 02, 2017
If your company maintains operations in the European Union or is U.S. based but obtaining personal data from European citizens, you will need to strongly consider obtaining certification under the new Privacy Shield framework. Certification began in August 2016, and will make compliance with EU privacy laws when transferring data to the U.S. possible for the immediate future.

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  • The FTC Gets Into the College Athlete NIL Game
    As national champions are crowned in men's and women's basketball, hundreds of thousands of college athletes are entering the influencer marketplace for the first time and now find themselves attractive candidates in the fast growing influencer marketing arena. With influencer marketing potentially providing a 5x return on investment, many brands are eager to get into the industry, but it doesn't come without risks as the FTC Commissioner is taking a closer look at the use of influencers for marketing.
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  • The Roadmap of Litigation Analytics
    Litigation analytics can be considered a roadmap of sorts — an important guide to ensure the legal professional arrives at the correct litigation strategy or business plan. However, like roadmaps, litigation analytics will only be useful if it's based on data that is complete and accurate.
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