Conference CD: Revenue-Focused Leadership
Attention group leaders, marketing partners, department heads, managing partners and marketing professionals. If you are charged with leading the efforts of others to develop more business for your firm, this web audio conference event is for you.
Conference CD: P.R. Professional Inside and Out
Topic areas of this Web Audio event include:Advantages Of An Inside Person: Is It The TrendReporting Structure: Who's Responsible'CMO, Marketing Director, Partner, or Firm ChairOutside P.R. Firms: What They Have To Offer And How It's Impossible To DuplicateThe Best of Both Worlds: A Blend Of Both
Conference CD: Staffing a Law Firm Marketing Department
Topics covered include: ' conducting a needs assessment' size of the department, job descriptions, roles and functions' communicating with firm management, facilitating staff and when to outsource' marketing departments that endure are built from the ground up' being a hands on key marketing executive...the buck stops with you!
<i>Accounting & Financial Planning for Law Firms</i> <b>Partner Business Plans as a Planning Tool</b>
Personal goal setting has been popular and effective in other professions and industries for many years. Lawyers have been slow in coming around because they are afraid that the exercise will be a waste of time or will restrict how they practice. As consultants, we still hear partners say, "I'm a partner, I can do as I damn well please." This attitude is not as prevalent as it was in the past, but it still exists and must be dealt with.
Who Gets Paid in Securities Cases?
Rejecting an appeal brought by three law firms that demanded portions of the $55 million in attorney fees awarded in the $3.2 billion settlement of the Cendant Corp. securities litigation, the 3rd U.S. Circuit Court of Appeals has ruled that the lawyers who were named to lead the case have the power to say who gets paid.
Time to Replace Your Accounting Software?
Changes in business strategies, rising client demands, and technology advances all have made a law firm's choice of accounting software an ever more important management decision. Five years ago the Y2K scare led many firms to upgrade or replace their accounting systems out of perceived tactical necessity. Now, however, an assessment of your accounting software should be strategic: how well does it support your overall business objectives?
Conference CD: Advanced Law Marketing Summer Session
This Marketing the Law Firm presentation includes:' The View From The Top...the managing partner's perspective on how to create a marketing and business development culture that resonates with everyone.' The Communications Component Of Marketing And Business Development...getting the message conveyed with an eye toward expanding existing business and attracting new business.' The "S" Word...sales in the world of law...what sales can deliver and what it cannot.' The Marriage Of Marketing And Technology...how technology can really impact business development; it's not just about having a Web site.
