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We found 6,352 results for "Marketing the Law Firm"...

Federal Circuit Clarifies the Limits Of Patent Exhaustion
April 02, 2015
The Federal Circuit recently clarified the limits of patent exhaustion as it applies to "authorized acquirers" and "complementary goods," holding that authorized sales to persons practicing handset claims did not exhaust a patent owner's rights to enforce distinct but related content claims against defendant content providers who manage and deliver content to handset users.
Small-Firm Marketing
April 02, 2015
In a market flooded with newly minted attorneys, spreading the word about your services can feel like an empty pursuit. Attorneys just don't have the time or marketing expertise to experiment with new tactics, so they settle for traditional channels like TV commercials.
<b><i>Voice of the Client:</i></b> Trusted Adviser?
April 02, 2015
What is a Trusted Adviser and how do you become one, thereby deepening and strengthening a relationship? The authors explains.
Content Marketing
April 02, 2015
According to a recent survey, 80% of law firm CMOs believe content marketing is an important marketing and business development strategy and 84% expect to increase the amount of content they are producing. With so much emphasis on content marketing, what can firms do to help make their initiatives as successful as possible?
The Times, They Are A-Changin'
April 02, 2015
As more and more commercial clients move their legal teams in-house, competition among law firms continues to grow. With the legal industry still feeling negative impacts from the financial crisis, a considerable number of law firms have been pooling expertise and gaining market share through mergers and acquisitions.
Subjective Intent Does Not Save $1.5B Secured Claim Against GM
April 02, 2015
Sometimes, the simplest of errors can be the most costly. Such was the case with a large syndicated secured loan made to General Motors Co. Due to a simple filing error, what the lender and borrower had always intended to be a secured loan will now be treated as a general unsecured claim.
<b><i>Online Extra:</b></i> Fired Employees Claim Work iPad Stored Personal Texts
March 31, 2015
A suit by two former New Jersey-based employees of Anheuser-Busch ' claiming they were wrongfully discharged based on messages from their personal devices that were transferred to a company tablet ' is headed for federal court.
Movers & Shakers
March 30, 2015
A Collection of Moves in the Cybersecurity and Privacy Practice Areas
Court Watch
March 27, 2015
CA District Court Misconstrues State Franchise Relations Act in Granting Transfer Motion<br>Franchisee Argues For Automatic Termination Under CFRA<br>GA Court Sends Determination of Whether a Distributor Is a Dealer to Jury
Building a Star-Studded, Long-Tenured Marketing Team
February 28, 2015
As we all know, setting and achieving goals in a professional services environment can be challenging due to the differences in marketing certain practice groups and in how one practice group may perceive success compared with another. Here's how to make it work.

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  • Private Equity Valuation: A Significant Decision
    Insiders (and others) in the private equity business are accustomed to seeing a good deal of discussion ' academic and trade ' on the question of the appropriate methods of valuing private equity positions and securities which are otherwise illiquid. An interesting recent decision in the Southern District has been brought to our attention. The case is <i>In Re Allied Capital Corp.</i>, CCH Fed. SEC L. Rep. 92411 (US DC, S.D.N.Y., Apr. 25, 2003). Judge Lynch's decision is well written, the Judge reviewing a motion to dismiss by a business development company, Allied Capital, against a strike suit claiming that Allied's method of valuing its portfolio failed adequately to account for i) conditions at the companies themselves and ii) market conditions. The complaint appears to be, as is often the case, slap dash, content to point out that Allied revalued some of its positions, marking them down for a variety of reasons, and the stock price went down - all this, in the view of plaintiff's counsel, amounting to violations of Rule 10b-5.
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