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We found 6,352 results for "Marketing the Law Firm"...

<b><i>Marketing Tech:</i></b> The Compelling Case for Mobile Marketing
February 28, 2015
Less than half of AmLaw 200 firms have mobile websites, but that may change soon. In January, Google started sending messages to web operators to "fix mobile usability issues."
Pricing It Right: Restructuring Billing
February 28, 2015
As pressure on pricing continues, Big Law firms are buying (or building) analytics technology and hiring pricing specialists ' people who use market data, internal firm data and economics/pricing experience to ensure that firms are smart about bidding on work.
'Product-Hopping' Can Be Snagged Under the Antitrust Laws
February 28, 2015
Branded drug companies naturally want their exclusivity period to last as long as possible. Extending a period of market dominance without patent or regulatory protection, however, raises antitrust concerns. One recent practice, called "product-hopping," has started to generate private antitrust claims from generic drug companies and end users.
Getting to Zero
February 28, 2015
The question of how to manage paper records ' both onsite and off ' is probably the greatest hurdle faced by many of law firms. For most areas of back-office operations not running optimally, firms can outsource or hire a new manager and typically solve the problem. This is not the case for paper records.
Trends in Enterprise Legal Management
February 28, 2015
In this roundtable conversation, Marcus Hartmann , General Counsel, RB (formerly known as Reckitt Benckiser) and Jason Parkman, CEO, Mitratech, discuss trends in enterprise legal management, the tools it provides users, and the increased controls brought to legal departments using this technology.
e-Discovery Unfiltered
February 28, 2015
Between Jan. 6-22, 2015, Ari Kaplan Advisors interviewed 29 professionals responsible for e-discovery decision-making. We asked them for their perspectives on key vendor management trends, and for their candid impressions of the following 15 companies:
Coaching: A Shift in Law Firm Culture
February 28, 2015
The essence of this coaching approach, and why it works in a law firm setting, is that the coaches are partners who are also the teachers within the firm. They are in a position to role model the very culture that a firm wishes to build.
Cybersecurity Practices Booming In Era of the Breach
February 28, 2015
The cybersecurity woes of companies like Target and Sony in 2014 and Anthem last month have meant a busy start to 2015 for law firm data-privacy and security practices.
Brokerage Windows in Retirement Plans
February 28, 2015
A discussion of recent developments surrounding what has become an increasingly controversial topic regarding the investment of Section 401(k) plans and other participant-direct retirement plans.
Corporate Trends Worth Considering
February 28, 2015
Now that the first quarter of the calendar year is almost over, it is helpful to identify trends that might warrant particular attention from corporate executives and their counsel. Here are the details.

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  • Private Equity Valuation: A Significant Decision
    Insiders (and others) in the private equity business are accustomed to seeing a good deal of discussion ' academic and trade ' on the question of the appropriate methods of valuing private equity positions and securities which are otherwise illiquid. An interesting recent decision in the Southern District has been brought to our attention. The case is <i>In Re Allied Capital Corp.</i>, CCH Fed. SEC L. Rep. 92411 (US DC, S.D.N.Y., Apr. 25, 2003). Judge Lynch's decision is well written, the Judge reviewing a motion to dismiss by a business development company, Allied Capital, against a strike suit claiming that Allied's method of valuing its portfolio failed adequately to account for i) conditions at the companies themselves and ii) market conditions. The complaint appears to be, as is often the case, slap dash, content to point out that Allied revalued some of its positions, marking them down for a variety of reasons, and the stock price went down - all this, in the view of plaintiff's counsel, amounting to violations of Rule 10b-5.
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