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We found 6,352 results for "Marketing the Law Firm"...

How Social Media Builds Your Practice
October 26, 2011
One glance at the MLF 50 will prove that social media, along with other techology, is no longer a "maybe" for today's law firm, but a necessity. And yet many attorneys are still hesitant to take the plunge. It's up to us, as law firm marketers, to lead the way. This timely article explains why.
The Magnificent 25
October 26, 2011
This year, for the first time, we decided to give smaller firms a chance to be noticed. And here is what we learned: With the advancement of website sophistication, social media tools, and other creative techniques, smaller firms are also effectively reaching their targets and delivering sophisticated messages and innovative marketing solutions. Our search yielded an astonishing number of top-notch firms in this brand-new category. We are thrilled to highlight the top five firms below.
The Seventh Annual MLF 50: The Top 50 Law Firms in Marketing and Business Development
October 26, 2011
Despite dreary economic conditions, 2011 proved to be a highly energized year for law firm marketing departments. Responding well to the "doing more with less" mantra from management committees, talented legal marketing professionals moved their firms to gain substantial market share and expansion at home and abroad. It is with great excitement that we introduce you to the 2011 MLF 50.
Rethinking Boilerplate
October 23, 2011
If boilerplate provisions are not considered in light of the positions of the respective parties to a leasing transaction, a party can be left exposed to substantial liability or without a remedy for the rights it has so carefully negotiated.
PROFESSIONAL SERVICES MARKETING 3.0: How <i>Bates</i> Changed the Future of Legal Practice
October 18, 2011
It's taken more than 30 years for the legal profession to overcome the long-standing tradition under which any form of frank marketing and promotional activity has been considered unacceptable.
Is Your Company Sitting on Buried Treasure?
September 28, 2011
In order to find buried treasure in your company's insurance policies, it is first important to understand how it was lost in the first place. There are many ways in which companies overlook or fail to pursue available insurance resources. Here are some of the more common.
Brophy Revisited
September 28, 2011
In <i>Kahn v. Kohlberg, Kravis, Roberts &amp; Co., L.P.</i>, the Delaware Supreme Court's broad reading of <i>Brophy</i> re-establishes the right of Delaware stockholders to sue corporate fiduciaries to disgorge profits from insider trading &mdash; regardless of harm to the corporation, and regardless of the avenues provided by federal securities laws to address insider trading claims.
Not All Web Browsers Are Created Equal
September 28, 2011
Legal research is an extension of online research, a professional undertaking that is quicker and more effective because of the convenience the Internet provides. Think of this movement as part of the rise of specialized research, complemented by the Web and delivered to attorneys worldwide. And yet, accessing this data depends on using the right browser; there must not be any attempt to sacrifice quality for some illusory promise. The bottom line: An excellent browser is essential for doing any kind of legal research.
In the Marketplace
September 28, 2011
Highlights of the latest equipment leasing news from around the country.
Prince Told to Pay $4 Million to Perfume Maker
September 28, 2011
Prince, the flamboyant pop star with 10 platinum albums, should pay nearly $4 million in damages for welshing on his promise to promote a perfume named after his latest CD, a special referee in Manhattan concluded after conducting a four-day inquest on damages.

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  • Risks of “Baseball Arbitration” in Resolving Real Estate Disputes
    “Baseball arbitration” refers to the process used in Major League Baseball in which if an eligible player's representative and the club ownership cannot reach a compensation agreement through negotiation, each party enters a final submission and during a formal hearing each side — player and management — presents its case and then the designated panel of arbitrators chooses one of the salary bids with no other result being allowed. This method has become increasingly popular even beyond the sport of baseball.
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  • Private Equity Valuation: A Significant Decision
    Insiders (and others) in the private equity business are accustomed to seeing a good deal of discussion ' academic and trade ' on the question of the appropriate methods of valuing private equity positions and securities which are otherwise illiquid. An interesting recent decision in the Southern District has been brought to our attention. The case is <i>In Re Allied Capital Corp.</i>, CCH Fed. SEC L. Rep. 92411 (US DC, S.D.N.Y., Apr. 25, 2003). Judge Lynch's decision is well written, the Judge reviewing a motion to dismiss by a business development company, Allied Capital, against a strike suit claiming that Allied's method of valuing its portfolio failed adequately to account for i) conditions at the companies themselves and ii) market conditions. The complaint appears to be, as is often the case, slap dash, content to point out that Allied revalued some of its positions, marking them down for a variety of reasons, and the stock price went down - all this, in the view of plaintiff's counsel, amounting to violations of Rule 10b-5.
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  • Bankruptcy Sales: Finding a Diamond In the Rough
    There is no efficient market for the sale of bankruptcy assets. Inefficient markets yield a transactional drag, potentially dampening the ability of debtors and trustees to maximize value for creditors. This article identifies ways in which investors may more easily discover bankruptcy asset sales.
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