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We found 6,330 results for "Marketing the Law Firm"...

Tightening Antitrust Enforcement Could Be Boon for E-Discovery
September 01, 2021
U.S. antitrust enforcement is tightening, and e-discovery practitioners and vendors in the M&A market are expecting an uptick in work. But the influx of complex discovery may drain resources for other corporate e-discovery matters.
The Queen's Gambit: Vetting Costs and Other Factors In Hiring a Tech Vendor
September 01, 2021
There are numerous "gameplays" to reduce risks when selecting and hiring a technology vendor. With each mitigating factor you incorporate into your contracting playbook, prepare to incur additional costs.
The Not-Doing List: Focusing Your Strategic Marketing Plan
September 01, 2021
Effective marketing and business development is all about getting your at-bats. A desire for a perfect solution oftentimes impedes our ability to participate in efforts that are good enough.
Key Issues In Cyber Insurance Policies
August 01, 2021
The surge in ransomware attacks has made familiarity with the provisions of cyber insurance essential for professionals in the entertainment industry, which is among prime targets of ransomware operatives.
Beyond Se Habla Español: Changing How Attorneys Market to the Growing Hispanic Population
August 01, 2021
Law firms frequently lack the appropriate marketing strategies to engage the growing U.S. Hispanic population. The lack of a cohesive strategy poses a risk to a law firm's current and future growth potential. This article explores practical insights for law firms that want to serve this rapidly expanding market.
The Future of Litigation Workflow: Reimagining Technology and Process in the Next Decade
August 01, 2021
Hear what a cross-section of law firm leaders say about how the pandemic has impacted litigation in the short- and long-term.
Reimagining Technology and Process in the Next Decade
August 01, 2021
A Q&A with a cross-section of law firm leaders to understand how the pandemic has impacted litigation in the short- and long-term.
Best Practices for Investigations In Remote Environments
August 01, 2021
The landscape of corporate investigations has changed dramatically in the last year. New regulations, new market pressures, new data sources and more challenging…
Will Delta Variant of COVID-19 Impact Commercial Real Estate Recovery?
August 01, 2021
The new Delta variant of COVID-19 is speeding across the country, raising the question of whether the assumptions earlier this year of an economic rebound — some even predicted a super bounce — were premature.
Business Development: Biz Dev on a Budget: The Reality for Small and Midsize Firms
August 01, 2021
If you're still stuck in "making a business case" for the tools needed to perform data analyses to unlock value, uncover trends and identify practice correlations to drive revenue, it's not the end of the world just yet!

MOST POPULAR STORIES

  • Strategy vs. Tactics: Two Sides of a Difficult Coin
    With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
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  • Technology in Marketing: Where to Invest Your Marketing Technology Dollars
    Law firms have realized that using technology ' particularly the Internet ' is a powerful tool for creating a more level playing field to enhance their images, expand their visibility in targeted markets and drive business to their firms. However, with so many competing interests for limited marketing dollars, where should you invest your firm's resources to get the most bang for the buck?
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  • Coverage Issues Stemming from Dry Cleaner Contamination Suits
    In recent years, there has been a growing number of dry cleaners claiming to be "organic," "green," or "eco-friendly." While that may be true with respect to some, many dry cleaners continue to use a cleaning method involving the use of a solvent called perchloroethylene, commonly known as perc. And, there seems to be an increasing number of lawsuits stemming from environmental problems associated with historic dry cleaning operations utilizing this chemical.
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