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Lessons Learned from a Quarter Century in Legal Marketing
Having stepped away from 18 years as an in-house legal marketing professional in three regional law firms and forming the legal advisory firm KLA Marketing Associates in 2008, I've worked with hundreds of lawyers in scores of legal practices across the U.S. What I've witnessed and learned bears sharing with the legal community at large, for the benefit of “lessons learned.”
1. Law school does not prepare you for private practice, or much else. Over my 25 years of coaching, advising and working with lawyers, I have made a habit of asking lawyer clients, “On Day One of your private practice, what did you feel prepared to do?” Without exception, the response has always been, “nothing,” or “not much.”
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Bankruptcy Sales: Finding a Diamond In the Rough
There is no efficient market for the sale of bankruptcy assets. Inefficient markets yield a transactional drag, potentially dampening the ability of debtors and trustees to maximize value for creditors. This article identifies ways in which investors may more easily discover bankruptcy asset sales.
Judge Rules Shaquille O'Neal Will Face Securities Lawsuit for Promotion, Sale of NFTs
A federal district court in Miami, FL, has ruled that former National Basketball Association star Shaquille O'Neal will have to face a lawsuit over his promotion of unregistered securities in the form of cryptocurrency tokens and that he was a "seller" of these unregistered securities.
Why So Many Great Lawyers Stink at Business Development and What Law Firms Are Doing About It
Why is it that those who are best skilled at advocating for others are ill-equipped at advocating for their own skills and what to do about it?
Blockchain Domains: New Developments for Brand Owners
Blockchain domain names offer decentralized alternatives to traditional DNS-based domain names, promising enhanced security, privacy and censorship resistance. However, these benefits come with significant challenges, particularly for brand owners seeking to protect their trademarks in these new digital spaces.
Supreme Court Rules Rejection of Trademark License Does Not Rescind Rights of Licensee
Mission Product Holdings, Inc. v. Tempnology, LLC The question is whether a debtor's rejection of its agreement granting a license "terminates rights of the licensee that would survive the licensor's breach under applicable nonbankruptcy law."