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<b><I>Voice of the Client:</I></b> Client Feedback and Recent GC Panel Insight
Given the level of focus placed on client teams, industry teams, and client feedback by our law firm clients over the past 18 months, it would appear that firms are not only seeking out the voice of the client, but they are listening and taking action.
When I became a Chief Marketing Officer back in 2004, I sent an email message to the partners in the firm extolling the virtues of asking our clients for feedback. I did my best to make the message compelling, citing results from a then recent survey that read, “According to a recent survey of Fortune 1000 Corporate Counsel, only 31% of a firm's clients are satisfied with their outside law firm's performance.”
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Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights
How AI Has Affected PR
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.