Law firms face all kinds of problems when they try to cultivate a business development culture. Many lawyers are not interested in business development. They're usually busy and they're probably earning a comfortable living.
How to Build a Business Development Culture
Law firms face all kinds of problems when they try to cultivate a business development culture. The guiding principle for overcoming these obstacles is to find strategies that lawyers can get excited about. People are more willing to be engaged in projects that are interesting and exciting. Here are ten tips for building a business development culture.

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