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Over the past 25 years, many in our industry have written about the importance of eliciting client feedback. We have suggested that firms bring clients to retreats and to informal luncheons. We have suggested that lawyers ask clients for advice on everything from how to improve client service and billing practices to firm strategy.
How Law Firms Can Win the Talent War with Public Relations
By Michelle Calcote King
While money is an important way to lure in associates and even lateral partners, firms that focus solely on this one thing might be ignoring a powerful secret recruiting weapon: public relations.
How Gamification Leads to Meaningful Workplace DEI Changes
By Heidi Turner
Because gamification is frequently misunderstood, people often diminish it in conversations about diversity, equity and inclusion. An examination of gamification as a whole, however, shows how it lends itself to addressing serious issues.
Professional Development: Training the New Crop of Incoming Associates
By Sharon Meit Abrahams
Young lawyers do not learn to practice law in school. They are missing practical application of the law. This must be taught by senior lawyers. The following is a step-by-step guide for attorneys who finds themselves responsible for training new lawyers.
By Catherine Alman MacDonagh
Without the Voice of the Customer (or Client), we risk missing the mark in our strategy, messaging, and positioning, as well as delivery of work, product and service, operations, technology, staffing, and so forth — in short, we potentially miss on everything.
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