Follow Us
Call 855-808-4530 or email GroupSales@alm.com to receive your discount on a new subscription.
Traditional media continue to evolve and constrict in a marketplace consumed by non-traditional influencers, including bloggers, social media stars, bots and even your Uncle Joe. (Anyone with a device connected to the Internet can potentially gin up convincingly real “news” with the right window dressing and keen targeting of messages online.) Accordingly, the art of media relations is more important than ever to make sure PR professionals are doing all we can to influence the dwindling number of legitimate journalists while managing and enhancing the public reputations of our law firm clients.
*May exclude premium content
7 Steps to Pivot Your Business Now
By Kimberly Rice
With national shelter-in-place orders in place now for several months with information on resuming business in the new normal changing every day, lawyers must consider pivoting how they operate their businesses in today’s sub-normal climate.
Match Your Business Development Plan With Your Personality
By Glennie Green
It is critical that lawyers determine strategies that match their skills, personalities, and perceptions and experiences.
Virtual Training & Mentoring for Summer and First Year Associates
By Sharon Meit Abrahams
Conscientious development of associates through training and mentoring enables them to become dynamic, professional, and ethical attorneys who provide high quality service that clients expect.
Pouring Resources Into Business Development and Coaching Provides Mixed Results
By Patrick Smith
The largest law firms are pouring substantial resources into business development training, cultivating leadership skills and professional coaching, according to a new report, and they’re fielding teams of marketing professionals and lawyers to court and maintain clients. But the report found that the efforts — and the results — have been uneven, especially when it comes to developing leadership and building effective client teams.
Copyright © ALM Media Properties, LLC. All Rights Reserved.
