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Law Firm Management Law Firm Marketing and Business Development Social Media

A 3-Step Formula to Maximize Your Social Media Effectiveness

The Ben Franklin Strategy

Benjamin Franklin will never know this, but he gave us the only social media strategy we need: “Either write something worth reading or do something worth writing.” In the middle of the COVID-19 health crisis, there’s never been a better time for a legal marketing professional to look for the good she or he can highlight within their communities, within their firms or companies, or for individual people.

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Benjamin Franklin will never know this, but he gave us the only social media strategy we need: “Either write something worth reading or do something worth writing.”

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