Nothing has dominated the news over the last four-plus months like the COVID-19 pandemic, and understandably so.
The Critical Role of Law Firm PR During the COVID-19 Crisis
PR is earned and sustainable, especially during a crisis. That's why PR is positioned to step up, take a leadership position and have the greatest impact on company reputation during tumultuous times. The focus and approach necessarily changes during a crisis, but the work should go on.
By
Randy Lauzinski
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