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PROFESSIONAL DEVELOPMENT: How to Embrace Virtual Seminars in 5 Easy Steps

In 2021 everyone in the legal field has a virtual platform, so firms of all sizes can jump in and offer webinars on topics that highlight their firms’ practice areas. Create your own virtual programs by following these 5 steps.

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For years, large firms have offered webinars directly to clients and prospects on the topics they want to promote. Now in 2021 everyone in the legal field has a virtual platform, so firms of all sizes can jump in and offer webinars on topics that highlight their firms’ practice areas. During 2020 the Oberman Law Firm, a five-lawyer firm in Georgia was unable to handle all the calls they were receiving from their medical industry clients, so they started doing virtual seminars. Stuart Oberman said he “never knew that webinars for a firm of our size could be utilized and instrumental as a client informational platform, and also as an industry client development and marketing tool.” He stressed they, “had to learn very quickly and on the fly,” to become, “the go to firm for their clients and specific practice areas.” They conducted 16 seminars and ended up with a stellar 2020.

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