How Law Firms Can Win the Talent War with Public Relations

While money is an important way to lure in associates and even lateral partners, firms that focus solely on this one thing might be ignoring a powerful secret recruiting weapon: public relations.

7 minute read September 01, 2021 at 12:11 AM
By
Michelle Calcote King
How Law Firms Can Win the Talent War with Public Relations

After a year of cutbacks and financial restraint in 2020, law firms have emerged from the pandemic in a mood to hire top talent and pay handsomely for it.

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