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In mid-March of 2020, the world seemed to come apart. COVID restrictions were announced and implemented worldwide. Within days, most of the law firms in the United States (and the rest of the world) closed their offices and switched to remote work. Most firms remained closed for the remainder of that year and began to return to their offices by late 2021. Now, most of the Am Law firms are working a three or four day in the office schedule with the remainder of the week worked remotely. Non Am Law firms are mostly back in their offices full time and have been since 2022.
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CLE Shouldn’t Be the Only Mandatory Training for Attorneys
By Sharon Meit Abrahams
Each stage of an attorney’s career offers opportunities for a curriculum that addresses both the individual's and the firm's need to drive success.
Putting a Face (and a Voice) to Your Brand
By Jennifer Marsnik
Tips for Preparing a Spokesperson
An organization’s brand is among its most valuable assets. Just as we aim for consistent use of logos or taglines, maintaining control of messaging is an important component of brand management. To that end, it’s helpful to establish a spokesperson for media outreach, interviews and more.
Leveraging Law Firm KPIs for Success
By Peter Oliva
Measurement is an essential management tool for law firms to monitor performance, manage resources, and highlight areas that need improvement. Utilizing Key Performance Indicators (KPIs) in a law firm is crucial for evaluating performance, profitability, client satisfaction, and overall success.
It’s Not Business Development Or Marketing. It’s Business Development And Marketing
By Meg Pritchard
The common denominator between business development and marketing is the lawyers, who have to be savvy users of both the marketing and business development functions of their firms