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The legal industry — Big Law, in particular — is having a moment in the media spotlight. The glare is starting to feel like an interrogation light shining directly into our eyes.
Then there’s the economy. Are we headed for a recession? Trade wars? A market crash?
Clients are nervous. Lawyers are anxious. Firm leadership is skittish. Everyone needs reassurance, but that’s in short supply at the moment.
For lawyers and firms, and their marketing professionals, now is the time to up their go-to-market efforts.
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