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“Not Merely Monkey Business”: The Bored Ape Case and NFT Branding in the Ninth Circuit

8 minute read August 01, 2025 at 12:37 AM
By
Howard Shire and Di’Vennci K. Lucas
IP News

Introduction

On July 23, 2025, the U.S. Court of Appeals for the Ninth Circuit in Yuga Labs Inc. v. Ripps, No. 24-879, 2025 WL 2056060 (9th Cir. 2025), issued a pivotal decision regarding digital art, blockchain technology, and trademark law.

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