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Even though SEO is a highly technical aspect of your law firm marketing strategy, it shouldn't be ignored. Here's why.
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What do your team members do that drives you crazy? Why you should compile a list.
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Our industry most likely will surpass the record 70 mergers reached in 2008. With theinflux of laterals, legal marketers can play an integral role in the new attorneys' success.
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Every touch point a client has with a firm, including support staff, can contribute meaningfully to client satisfaction ' or dissatisfaction.
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Should law firms hire professional sales people?
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When law-firm leaders create or modify a firm's strategic goals, they typically do not spend enough time thinking through the ways in which they may have to change the culture if the strategy is to succeed.
Columns & Departments
Even enlightened leaders often find it hard to get rank-and-file partners to align their individual near-term behaviors with the leaders' long-term strategic vision.
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Is becoming a Partner still a realistic expectation in most large firms?
Columns & Departments
John B. Sivertsen has joined Ranstad North America as its associate general counsel.
Features
This article describes 10 proven strategies that we have recommended to clients to effectively implement the two-tier partner structure.
