The Business of Branding: Find Your Nugget
February 28, 2012
Unless your firm is providing client service, in a way that's never been done before you will have to dig much deeper ' past the claims of superior client service, expertise, range of practices, cost-effectiveness, etc. ' to find that nugget upon which you can build your brand.
Getting Real in a Virtual World
February 28, 2012
To "nickel and dime" in the short-term is a recipe for disaster when attempting to create an infrastructure that will answer immediate and future IT demands. With this in mind, when we began looking at virtualization ' heralded as a tech area that can shape the fortunes of an organization ' I realized the initiative would need to be approached cautiously to achieve our goals and ensure strong ROI.
The Perfect Panel
February 28, 2012
Whether you're going to moderate a panel, participate in one or help someone prepare to be on a panel, there are a number of simple tips that can help ensure the panel goes well, you get some benefit from participating, and the audience goes home happy.
Lawyer Sued over YouTube Video Can't Use Anti-SLAPP Law
February 28, 2012
By posting on YouTube a video in which he solicited plaintiffs for a class action, the California First District Court of Appeal ruled that he'd opened himself up to a defamation suit ' and can't use the state's anti-SLAPP law to ward it off.
Regulators Prepare to Examine the Facebook IPO
February 28, 2012
It's here: The long-time-coming Facebook initial public offering that is expected to be one of the largest in history, seeking to raise $5 billion in capital, on its way to an estimated valuation between $75 and $100 billion. But before the IPO comes the S-1, the IPO's regulatory antecedent.
Proposed COPPA Amendments Address Geolocation, Behavioral Ads
February 28, 2012
This article discusses COPPA generally, recent enforcement actions, and the issues surrounding the proposed amendments to the COPPA regulations, including whether COPPA's definition of "personal information" should be expanded to cover geolocation and behavioral advertising data, and what new methods of parental notice should be adopted.
Facebook Persists In PA Family Law Cases
February 28, 2012
As trial lawyers continue to test the discoverability of information on Facebook without guidance from an appellate court, family law practitioners are reporting that it's becoming a near rarity for a case to get through family court without use of the social media giant, or some other form of online networking, coming into play.
Limits of CDA Immunity For Claims Based on User-Generated Content
February 28, 2012
This article concentrates on the scope of CDA immunity advertisers and entertainment companies that operate UGC campaigns may enjoy, limitations of the CDA in protecting against these claims and ways to structure UGC campaigns to minimize the risk of liability arising from unauthorized use of individuals' name, likeness and other personal attributes possibly included in UGC submitted as part of a sponsored UGC campaign.
The Global Impact of the EU's New Rules on Data Privacy
February 28, 2012
When Facebook began readying its IPO, the social network's S-1 regulatory filing to the Securities and Exchange Commission (SEC) ticked off a list of potential risk factors ' among them, global data privacy regulations that could impact the business.
