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We found 6,445 results for "Marketing the Law Firm"...

Media & Communications Corner: Despite Decline of Traditional Media, Opportunities Abound
February 27, 2011
The media industry is in more turmoil than any time in history. So the public is less informed and much less interested in being informed. Right? Au contraire! Here's how to tailor your message.
'Tell Me More'
February 27, 2011
What do you do for a living?" If you answer with a conversation-killing noun as opposed to a brief, leading, and engaging phrase, the opportunity for rainmaking is thwarted before it ever has a chance to begin. But it doesn't have to be this way.
FDA Enforcement Against Pharmaceutical Companies in the Product Promotion Arena
February 27, 2011
In his "Reason in Common Sense, The Life of Reason (Vol. 1)", George Santayana wrote: "Those who cannot remember the past are condemned to repeat it." We all can benefit from reviewing the lessons learned from past mistakes, whether committed by ourselves or others. The medical device industry would be well-served in heeding Santayana's warning; review of the Food and Drug Administration's enforcement in the pharmaceutical promotion area could offer insight into how it might minimize…
Still Seeing Green
February 27, 2011
The long-awaited revisions to the Federal Trade Commission's (FTC) Green Guides were issued on Oct. 6, 2010 and are expected to be approved and finalized soon. Here's what you need to know.
Hybrid Pension Plans: Tiptoe Through the Tulips
February 27, 2011
It is time again for firms to consider hybrid plans, such as cash balance plans. In October 2010, the Department of the Treasury issued very helpful guidance, but many of the most important issues remain either unanswered or answered only by proposed regulations.
Social Networking Initiatives
February 27, 2011
Why women attorneys should participate fully in digital networking.
Retreating in Order to Advance
February 27, 2011
Law firms are increasingly turning to retreats to help solve their management problems, improve personal relationships, and increase team spirit. But a retreat will not succeed unless adequate time and effort have gone into the planning process.
How Sweet Is the Pot?
February 27, 2011
This article offers considerations for tenants when evaluating the terms of a particular tenant inducement ' in this case, a tenant improvement allowance coupled with free rent ' and the means by which tenants can protect against losing the benefit of their bargain.
In the Courts
February 27, 2011
Recent rulings of importance.
News Briefs
February 25, 2011
Highlights of the latest franchising news from around the country.

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