Law.com Subscribers SAVE 30%

Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.

Search

We found 6,296 results for "Marketing the Law Firm"...

Letter From the Editor
March 30, 2005
I'm so thrilled to present our Second Annual Best of Visual Identity Innovators. We received quite a few entries and it was difficult to pick the best,…
Dilemma over Drug Safety
March 30, 2005
There is a newly urgent push from outside the pharmaceutical research and development community to get drug firms and the government to disclose the results of all tests conducted on new drugs and to immediately reveal information about problems that develop after those drugs go on the market. Consumers and health care providers say they're tired of finding out belatedly that negative information has come to light about the drugs they take or prescribe.
The TAP Pharmaceutical Acquittals
March 30, 2005
In 2001, the U.S. Attorney in Boston charged TAP Pharmaceutical Products Inc. (TAP) with conspiring to provide urologists with thousands of free samples of Lupron', for which the doctors billed Medicare and their patients. In order to survive and continue selling its blockbuster product for advanced prostate cancer, TAP made a reasoned decision to pay the government $885 million to resolve both civil and criminal charges. With this resolution, Boston's talented federal prosecutors continued their remarkable success in bringing major pharmaceuticals to their knees and reaching landmark settlements.
Lateral Partner Recruiting Effective Use Of Search Professionals
March 30, 2005
Cravath, Swaine & Moore, one of New York's elite law firms, recently hired its first lateral partner in over 60 years. While an exception at Cravath, hiring lateral partners has become an indispensable strategy for law firms in achieving important business objectives and in thriving in hotly competitive markets.
Need Partners Who Can Effectively Manage Your Firm?
March 30, 2005
As I work with partners in law firms throughout the country, I continue to be surprised at how little, if any, formal training they have had in the business of law ' leadership, management, profitability, and business development. <br>Lawyers are largely extremely bright and talented people. Most, however, do not have MBAs, did not study business in college and do not devote sufficient non-billable time each year to ongoing leadership and management training courses.
Net News
March 30, 2005
Recent developments of note in the Internet industry. This month:<br>CA Judge Orders Online Reporters to Reveal Sources in Apple Computer Case<br>Hollywood Studios File New Round of Web Lawsuits <br>British Court Forces ISPs to Reveal Music Sharers <br>Movie Downloading Judged Legal in France <br>eBay Loses Patent Case; Injunction May Follow
Public Company Web Sites: A Marketing Tool Subject To Securities Laws
March 30, 2005
Following the enactment of the Sarbanes-Oxley Act, disclosures by public companies via their Web sites are increasingly required or encouraged. With the implementation of these new rules and the growth of the Internet, investors, as well as prospective investors, increasingly are relying upon a company's Web site for investment information. Public companies should recognize the value of their Web sites as marketing and investor-relations tools, subject to the boundaries of applicable legal standards and constraints.
How to Choose An EDD Trainer
March 29, 2005
Even the most seasoned litigator may be puzzled by such arcane terminology as deduplication, metatags, blowbacks and concept querying. To make sense of the electronic-data discovery (EDD) process in general, and to further ensure that the litigator is adept in using the selected litigation review and production tools, selecting a trainer with the appropriate skills and pedagogical technique, combined with "real world" experience in setting up review workflows and meeting production deadlines, is nothing short of critical.
The Deal Before The Deal
March 29, 2005
Only the strongest survive in the jungle, and whether that jungle is on an island or in the business world ' Darwin's laws apply as much to the marketplace as to nature. This is particularly true in the tech sector. In the tumultuous online economy, firms fail or get bought out round-the-clock. <br>However, a good entrepreneur knows when to sell ' sometimes to catch a rising market, other times to cut losses. But deals don't usually get done immediately ' nor should they. Signing the first acquisition proposal doesn't let you fine-tune the deal. Even worse, you'll never learn what your opponent hasn't yet put on the table if you're too quick to scrawl your name on the dotted line.
What Protection Do Foreign Firms' Trademarks Have In The United States?
March 29, 2005
What happens when two businesses, one an insurance broker on the Canadian side of Niagara Falls and the other a bank holding company on the American side, begin using similar domain names and trademarks that result in thousands of misdirected e-mails?

MOST POPULAR STORIES

  • Strategic Uses of a Rule 2004 Exam
    While most bankruptcy practitioners are familiar with the basic concepts behind the Rule 2004 exam, some are less familiar with the procedural intricacies of obtaining, conducting, and responding to the exam ' intricacies that often involve practices and procedures adapted from civil discovery that are beyond the scope of pure bankruptcy practice. This article explains.
    Read More ›
  • Strategy vs. Tactics: Two Sides of a Difficult Coin
    With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
    Read More ›
  • Major Differences In UK, U.S. Copyright Laws
    This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
    Read More ›