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We found 6,349 results for "Marketing the Law Firm"...

Create A Blueprint for Efficiency and Profitability In 2025
March 31, 2025
To remain competitive, law firms must rethink traditional business models and optimize operations at every level. This means tackling inefficiencies in financial management, staffing, and technology to create a more streamlined, resilient firm. Three critical areas demand immediate attention: breaking the cycle of inefficiency, reimagining the workforce, and leveraging technology for growth.
Create An Operations Blueprint for Efficiency and Profitability In 2025
March 31, 2025
Simply put, the old levers of profitability — billable hours and rate increases — are no longer sufficient. Firms that fail to proactively address inefficiencies risk losing market share to more agile competitors. To remain competitive, law firms must rethink traditional business models and optimize operations at every level.
Is Google Search Dead? Part 2: The Key to Thriving In a Multichannel, AI-Driven World
March 31, 2025
Part Two of this two-part article examines practical steps marketers must take to succeed in this changing landscape by embracing a multichannel, AI-driven approach to their marketing and PR efforts. This means rethinking your strategy to build direct connections with your audience, using platforms that elevate your visibility and focusing on storytelling that resonates.
Fresh Filings
March 31, 2025
Notable recent court filings in entertainment law.
AI-Related Securities Class Actions On the Rise
March 31, 2025
Understanding the types of challenges shareholders are bringing against AI-affiliated companies is critical to effectively evaluating proposed disclosures and addressing potential areas of exposure.
Strategies for Promoting Lateral Hires
March 31, 2025
Firms believe they only get one chance to call attention to lateral partner hires. How the initial splash is handled with clients, as well as internal and external communications, is certainly extremely important. However, maximizing lateral hire announcements should really be viewed as a critical kick-off to the overall timeline and success of lateral integration over the first year and beyond.
Players On the Move
March 31, 2025
A look at moves among attorneys, law firms, companies and other players in entertainment law.
The AI Litigation Battleground: Existing IP Legal Frameworks Create Uncertain Environment
March 31, 2025
As artificial intelligence continues to drive innovation at an unprecedented pace, it has also become a battleground for litigation, particularly concerning intellectual property misappropriation, data scraping and model transparency.
Bonus Content: How Emerging Technologies Are Impacting IP: A Chat With Legalweek Speaker Ryan Phelan
March 17, 2025
A Q&A with conference speaker Ryan Phelan, a partner at Marshall, Gerstein & Borun and founder and moderator of legal blog PatentNext, to discuss how courts and jurisdictions are handling novel technologies, the copyrightability of AI-assisted art, and more.
Is Google Search Dead? How AI Is Reshaping Search and SEO
March 01, 2025
This two-part article dives into the massive shifts AI is bringing to Google Search and SEO and why traditional searches are no longer part of the solution for marketers. It’s not theoretical, it’s happening, and firms that adapt will come out ahead.

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