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Beyond Se Habla Español: Insights Into Selling to the Expanding Hispanic Market
Law firms frequently lack the appropriate marketing strategies to engage the growing U.S. Hispanic population. The lack of a cohesive strategy poses a risk to a law firm's current and future growth potential. This article explores practical insights for law firms that want to serve this rapidly expanding market.
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Business Development: Biz Dev on a Budget: The Reality for Small and Midsize Firms
If you're still stuck in "making a business case" for the tools needed to perform data analyses to unlock value, uncover trends and identify practice correlations to drive revenue, it's not the end of the world just yet!
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Hoteling: What Can Law Firms Learn from the Big 4?
The success of the decentralized law firm depends in some part on how well firms can shift "hoteling" from the negative connotation of "losing my desk" to the positive connotation of "having a hotel-like experience" as is the case in the Big 4.
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Biden Administration Budget 2022: Employer Sponsored Death Benefits a Forgotten Planning Tool
Part Two of a Two-Part Article Part Two provides more scenarios under which an Employer-Sponsored Death Benefit plan may be assigned, based on IRS memoranda.
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How to Motivate Attorneys for Rainmaking Success
How to motivate attorneys to do rainmaking activities they need to do has become a critical question during the pandemic because the usual avenue that the predominance of attorneys used to build books of business of in-person networking had been eliminated for almost 15 months.
Features
How to Motivate Attorneys to Be Successful Rainmakers
How to motivate attorneys to do rainmaking activities has become a critical question during the pandemic because the usual avenue that the predominance of attorneys used to build books of business of in-person networking had been eliminated for almost 15 months.
Features
How Do Business Development Efforts In High-Performing Law Firms Differ?
As firms and their clients continue to navigate ongoing business challenges in 2021, BD and marketing professionals first need to understand how mature their efforts are in specific areas. Then, they can look at what the successful firms are doing differently, so they can position themselves to join those ranks.
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Accountability and ROI: Building Cybersecurity into Your Budget
If we intend to minimize the risk of a successful attack, we must accept cybersecurity as an ongoing, evolving, relentless effort that requires diligence and discipline. And we have to throw more money at it, too.
Features
Business Development: How & Why Law Firms Should Invest In Associates' Business Development Efforts
Many attorneys don't actually know how to scale business and require guidance in order to develop and exercise that muscle. This is precisely why law firms should invest in their associates' business development efforts from the start.
Features
Law Firms Try to Hold On to 2020 Savings
A once-in-a-lifetime pandemic caused once-in-a-lifetime expense reductions that could forever alter the business of law. After those cost savings fueled double-digit profit growth for many firms in 2020, don't be surprised if Big Law leaders try to make some of those gains stick.
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