Features

Do Gen Xers and Millennials Make Good Law Firm Leaders?
Generation X lawyers stand poised to wield considerable influence. Gen X has always served as a bridge — between tradition and innovation, the old and the new. Unlike their predecessors who were more comfortable with tradition and a stare decisis mindset, they infuse a sense of flexibility and agility into management strategies.
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Let's Do Lunch!
Is the lunch meeting still a thing? Is it a lost art? A lost opportunity?
Features

Need to Do More with Less? Focus on CRM Success
In this era of more with less, marketers desperately need tools to fill in the gaps between more and less. One potential tool should be the firm's customer relationship management software.
Features

How Current and Future Leaders in Legal are Adapting Their Communication Styles
Ari Kaplan speaks with Andrew J. Sherman, a partner with Brown Rudnick, and Ross Guberman, the founder and CEO of LawCatch and the developer of BriefCatch, a software platform designed to elevate legal writing.
Features

Using the Three Pillars of Marketing Effectively In Today's Digital Marketplace
While our three pillars of marketing have also been greatly expanded (and in some ways the lines between them blurred a bit), they remain solid, fundamental elements of good marketing strategy, despite the increasing complexities of the digital marketing ecosystem.
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ESG-Related Risks On the Rise
Nearly one-quarter of in-house attorneys surveyed by Norton Rose Fulbright say their companies' ESG-related risk exposure increased in 2023, and 27% expect it to get worse in 2024.
Features

Are Your Business Development Resolutions Already Falling Flat? Re-Engage by Prioritizing Your Internal Network
As we mark the close of the first full month of 2024 and you sheepishly think back to those idle business development resolutions, I challenge you to look back at your goals and identify tactics in utilizing your internal firm network and resources to propel your business development priorities forward.
Features

15 Business Development Things You Can Do in 20 Minutes or Less
You can both work hard and market successfully just by investing a few minutes each day. So here are 15 things you can do in less than 20 minutes that can really pay off for you.
Features

A Race Against Time: Mastering the Art of Timely Lawsuit PR
News publications want to report verdicts and judgments the day they are handed down. Waiting to contact the media until after your case is decided means you've missed numerous opportunities to publicize your great work.
Features

Start 2024 By Considering The Synergy Between Retirement and Succession Planning
Attorney retirement and succession planning are critical issues that are often overlooked at the management level of law firms. A key question arises: What should come first, retirement or succession planning? Although they go hand in hand, many firms avoid addressing both.
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