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We found 6,352 results for "Marketing the Law Firm"...

Fresh Filings
September 01, 2024
Notable recent court filings in entertainment law.
PA Court: Vacant Lot Valueless Without Zoning Variance
September 01, 2024
The Pennsylvania Commonwealth Court affirmed a decision by the city of Philadelphia's Zoning Board of Adjustment (ZBA) that a real estate developer's evidence established an unnecessary hardship because it proved that the property, a vacant lot that needed costly environmental remediation, was practically valueless without the granting of a variance under the Philadelphia Zoning Code.
The Eight Things Journalists Love and Why They Matter
September 01, 2024
Knowing how to present your article idea, pitch or press release to a journalist is the key to transforming your news into a headline. Whether you're aiming for coverage in print, online or on TV, understanding what journalists are looking for can dramatically increase your chances of getting media coverage.
The Top Rated Bull and Bear CRE Markets
September 01, 2024
Trepp named its top choices for bull and bear CRE metro markets and did the same for the single most property type and metro combination, during July 2024. The firm is trying to identify what drives positive and negative investor sentiment.
Rulings On SEC Crypto Enforcement Actions Raise More Questions Than Answers
August 01, 2024
A decision in the SEC's enforcement case against Ripple Labs was hailed as vindication for the industry's position that the SEC lacks the proper legal authority to regulate crypto. However, several conflicting rulings followed. So where does the crypto industry go from here? The answer is not so simple.
FTC to Investigate Use of 'Surveillance Pricing'
August 01, 2024
The FTC describes "surveillance pricing" as a "new frontier" made possible by advances in artificial intelligence and machine learning. The agency says it wants to learn how surveillance pricing affects privacy, competition and consumer protection.
Reducing Cognitive Load and Enhancing Marketing Productivity with AI
August 01, 2024
While law firm marketing professionals are apt to experience cognitive load, the squeezing of marketing departments to do more with less is certainly exacerbating the potential for cognitive load and making the case for AI even stronger.
Elevate Your Thought Leadership: Strategies for Impactful Influence
August 01, 2024
Proving your status as an influencer in your industry is the most effective way to stand out in a crowded market. Thought leadership is not a destination but rather a journey of constant evolution and contribution to the collective knowledge of your industry.
The Double-Edged Sword of Discounting Corporate Legal Fees: Weighing Profitability Against Client Retention
August 01, 2024
This article delves into the multifaceted implications of discounting corporate legal fees, exploring both the potential benefits and the risks associated with this strategy.
Client Retention: Grabbing the Low-Hanging Fruit
August 01, 2024
This article explores the importance of client retention, strategies to nurture client relationships, and how to leverage those relationships for business development.

MOST POPULAR STORIES

  • Lack of Logo Placement At Center of Ruling Over Meat Loaf Album Packaging
    To build visibility for its brand, a record label or production company will want its logo included on products containing its master recordings manufactured and distributed by third parties. This will be addressed in the agreement between the label or production company and manufacturer/distributor. The failure to include the logo may raise a host of issues, from the breadth of the logo-placement obligation ' such as whether it includes Internet downloads ' to the proper theory on which to base any damages and just which album-sales figures are subject to evidentiary discovery. A recent ruling by the U.S. Court of Appeals for the Sixth Circuit ' in a long-running dispute between Cleveland International Records and Sony Music Entertainment ' illustrated how these issues may be argued and decided.
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  • Law Firms and the Rise of Hospitality
    The law firm office cannot remain unchanged, as if frozen in time set to some date prior to the onset of pandemic, when the terms and meaning have all changed. In fact, the office must now provide benefits or an experience the lawyers and staff cannot get at home.
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