Law Firm Client Relatio- Page 8 | LawJournalNewsletters.com

6 Steps to a Successful Business Development Plan
Driving Growth Through Client Success and Thought Leadership Business development is a critical part of a law firm's growth strategy. It balances client success, competitive marketing and new acquisitions in order to sustain the firm's reputation as a high-quality service provider. It is the bridge between marketing and sales. Here are six steps to building a modern business development plan that is guaranteed to drive growth through client success and thought leadership.
August 01, 2022Melissa "Rogo" Rogozinski
The Care and Feeding of the Legal Client
Do your attorneys know the difference between a customer and a client? I have always defined the difference as a customer is someone who buys something from you once, while a client is someone who keeps coming back to you over and over again; mainly, since the legal industry is becoming more transactional daily. And that subtle difference is what makes a lawyer just a lawyer and one who becomes a rainmaker.
July 01, 2022Jaimie B. Field
Redefining Attorney-Client Collaboration with Technology That Delivers Greater Value
If savvy law firm attorneys haven't done so yet, they should take this time to adjust their expectations and increase their comfort levels with new technologies, processes, and workflows. Going forward, their clients will expect the emphasis to be on relationships and outcomes, not billable hours.
July 01, 2022David Carns
What's the Difference Between a 'Customer' and a 'Client'?
a customer is someone who buys something from you once, while a client is someone who keeps coming back to you over and over again. And that subtle difference is what makes a lawyer just a lawyer and one who becomes a rainmaker.
July 01, 2022Jaimie B. Field
Are Large Firm Rates Pushing Clients to Seek Other Alternatives?
Firms have been especially deliberate during the pandemic to increase the number of touch points they have with existing business, deepening ties with their roster of current clients by referring matters across practices and rewarding partners for that kind of origination. But with marketing spend surging and clients increasingly willing to move work around, Big Law firms' incumbent advantage could begin to wane.
July 01, 2022Andrew Maloney
Experience Is Everything: Why Focusing On Client Experience is Critical and How to Get Started
In this marketplace, one thing is abundantly clear: To remain competitive, you must adapt. So how can you adapt in a way that meets the increased expectations of today's client? Focus on client experience.
June 01, 2022Kristen Dallman
The Impact of Trust On Cooperation
a tendency to trust optimizes outcomes on average — but you have to think in individual transactions. Are lawyers too distrusting to make good decisions in those instances? This article explores the concept of trust, the impact of trust on cooperation, and whether lawyers have trust issues and what that means for them and for their clients.
June 01, 2022Mike Whelan
The Connection Between Process Improvement, Project Management, and Pricing
Law firms must continuously review business and legal processes to operate and interact with less waste and costs and develop pricing models that address client needs while generating profits for the law firm. This is actually simple, but not easy to do.
June 01, 2022Catherine Alman MacDonagh and Frederick J. Esposito Jr.
Why Focusing on Client Experience Is Critical and How to Get Started
In this marketplace, one thing is abundantly clear: To remain competitive, you must adapt. So how can you adapt in a way that meets the increased expectations of today's client? Focus on client experience.
June 01, 2022Kristen Dallman
Aligning with Client Expectations: Is Your Firm Walking the Walk In 2022?
The adage is true: Actions speak louder than words, and active participation and engagement are critical for fostering real change. Your clients demand it, your competitors are doing it, and your attorneys and staff want it. This is how we will be measured.
March 01, 2022Vivian Hood and Terry M. Isner